Intellectual Property

Wednesday, February 6, 2019

When Should You Reach Out to Your Small Business Attorney During the Life Cycle of Your Business?

A good rule of thumb is to hire an attorney on retainer and resolve potential issues before they arise. This list is not exhaustive, but it will give new business owners an idea of some of the legal issues their businesses may face. Contact an attorney during these points in the life cycle of your small business:

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Tuesday, October 2, 2018

Small Business Blog: Why you should trademark your brand

Trademarks are essential to protecting your business’s goodwill and reputation. Imagine the Nike trademark with its “swoosh” logo and “just do it” slogan. What would have happened if Nike did not protect its logo and slogan with a trademark? There would be many copycat businesses that crop up, taking advantage of the opportunity to associate itself with the primary brand. What would then happen to the Nike brand? It would be diluted, its value would diminish, and its reputation would be tarnished, especially since copycat brands would likely offer a lower quality product.

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Tuesday, June 26, 2018

Small Business Blog: Did you know that you may already be the owner of a copyright? Should you register your copyright?

If you created an original creative work such as a photo, a blog, a YouTube video, training material, or a website, you are immediately protected under copyright law so long as it is fixed in a tangible medium and is not simply an idea in your mind. You immediately own your work and you have the exclusive right to reproduce or copy your work, prepare derivative works, distribute, publicly perform, and publicly display your work.

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